Wednesday, June 15, 2016

Kia is Climbing the Leaderboard

If popularity of a brand or car company was kept say, like a golf leaderboard that you follow during the weekend, or a Nascar event leaderboard, Kia would be overtaking some very stiff competition.

It is true that Kia is one of the newcomers and the old crusty veterans don’t like upstarts coming in thinking they know everything and trying to change the way it has been played for several decades.  Well that is exactly what Kia has done.  Not only have they forced the car brands here in America to rethink what they were doing, they have automakers all over the globe scratching their head at how Kia was able to sneak in and become so popular so fast.  In fact, it is one of the most popular brands on the market.  Don’t take my word for it.  The 2016 Auto Pacific Vehicle Satisfaction Awards put it at the top of their popular brand category.

The brand was not only ranked higher than all other popular brands, but it also placed fifth overall in the industry.  Three of Kia’s vehicles—the 2016 Soul, 2016 Optima, and 2016 Sedona—were also recognized by Auto Pacific, coming out on top in their respective segments. This is the third year in a row that the Soul was recognized as its segment winner.

Auto Pacific’s Vehicle Satisfaction Awards have become an industry benchmark for measuring how satisfied owners are with their new vehicle, and we are thrilled to see the incredibly high level of satisfaction our customers are experiencing with our vehicles,” said Orth Hedrick, vice president of product planning for Kia Motors America. “The Soul, Optima, and Sedona are all expertly crafted vehicles and represent just how far the Kia brand has come.”


Come see what makes Kia so popular at Capitol Kia 13573 U.S. Hwy 183 N. Austin TX or give us a call at 512-583-1900 today!

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