The Making of the 2015 Kia Picanto

To understand what any new model vehicle’s persona is, you must first take a look way back in its past. The very first Kia Picanto was the 2004 model which made its world-wide debut in 2003 at the Frankfurt Motor Show. Another name allotted to the Picanto was the “Kia Morning”. At the release of the 2007 model, car fanatics noticed a phenomenal facelift with a new bumper and front grille “tiger nose” grille.

2011 marks the beginning of the second generation of Kia Picanto/Mornings as well as it was the first year the vehicle was made available in a 3-door version, but only in Europe. In 2013, also included in the second generation, Kia Netherlands released the limited edition R-Cross version of the popular model. Only 500 of these were produced, making them very rare. What made them so unique and special was their black body kit that wrapped around the wheel wells with 14 inch alloy wheels. 

As far as marketing goes, Kia released the world’s first nail art animation promotional video to advertise the popular model. The work of art consisted of 900 nails and 1200 bottles of nail polished were used to color the piece. It took 25 days simply to create the set seeing as how each nail too approximately 2 hours to paint. The 900 painted nails came together to create a picture of the Picanto in motion. 

Come in for a test drive of our 2015 line up at Capitol Kia 13573 U.S. Hwy 183 N. Austin, TX or give us a call at 512-583-1900 today!